Schedule

The full schedule for Learning • Technology • Design

Learning • Technology • Design 2017 was held as a live virtual conference March 1-3, and recordings of all sessions are now available. The schedule for the live virtual conference is available below, but all recordings are available for on-demand viewing through May 31. Click the Day 1, Day 2, and Day 3 tabs to toggle between views of the sessions held each day, and click the title or the Read More link of each session to view the full description. A downloadable (PDF) version of the schedule is also available.

Day 1
01 Mar 2017
Day 2
02 Mar 2017
Day 3
03 Mar 2017

Virtual Exhibits

Visit the exhibitors at their virtual booths to learn more about the platforms, products, and services they offer. See the full list of participating companies. Read More

Priming

In the opening full-group session, co-hosts Jeff Cobb and Celisa Steele will set the stage for virtual conference with an up-tempo look at the state of learning, the use of technology for learning, and the evolving role of design and offer suggestions to help you get the most out of Learning • Technology • Design. Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Thinking Like a Game Designer: A Non-Traditional Approach to Gamification

Gamification is big, but what elements of games motivate learners? What elements impact engagement and learning? It’s not all points, badges, and leaderboards. In this interactive, story-driven, evidence-based session, learn how to avoid the overused elements of gamification, and discover instead how to create challenges, develop interactivity, and engage learners. In short, learn to think...
Read More Read More
Karl Kapp
Karl Kapp
Speaker-Facilitator

How to Use Video to Attract and Convert Prospective Learners

Video is the fastest growing marketing medium today, but many education businesses—often wary of potential expense and complexity—have been slow to embrace it as a way to market their educational offerings. Others have made the leap only to find that they are not getting the expected results: even if they manage to get viewers, those...
Read More Read More
Paul Gannon
Paul Gannon
Speaker-Facilitator

How Digital Badges Help Associations Recruit, Engage, and Empower Members

Digital credentials and badges–portable, data-rich, verified representations of demonstrated skills and earned certifications–represent an important new tool for professionals to communicate their skills to clients and employers alike. Discover how the National Wood Flooring Association (NWFA) and other organizations use digital credentials to reduce costs while helping members to distinguish themselves in the marketplace. Gain...
Read More Read More
Stephanie Owen
Stephanie Owen
Speaker-Facilitator
Jonathan Finkelstein
Jonathan Finkelstein
Speaker-Facilitator

Learning Platform Trends: What Forward-Thinking Organizations Need to Know

As more and more organizations embrace technology as part of their learning and education businesses, it’s more important than ever to ensure that investments in learning platforms are made wisely. In this session, we’ll consider some of the key trends likely to impact the delivery and support of learning in coming years, and how learning...
Read More Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Break and Virtual Exhibits

Use part of this time for break (maybe a short walk to re-energize yourself), but be sure to save some time for visiting the virtual exhibitors. Read More

Microlearning: Engaging Content and Big Impact—with Your Current Team and Budget

With the accelerating pace of change and the growing frequency of job changes, microlearning is an increasingly useful approach to helping learners get up to speed and stay up to speed. This session will focus on learning tactics you can use to convert your existing content to microlearning or to build small content from the...
Read More Read More
Louise Platiel
Louise Platiel
Speaker-Facilitator

A Practical Approach to Pricing: Van Westendorp and Beyond

Tagoras research suggests that few organizations have strong strategy or process in place when it comes to setting the prices for educational products. As a result, pricing is often a shot in the dark, and the result can be lower than expected sales, net revenues, or both. In this session, we will look at techniques—including...
Read More Read More
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Portfolio Management to Boost Program Performance

Concerned about falling registrations? Making budget? Inconsistent performance of programs? Portfolio management and intentional content development can help you jump the ruts and drive program performance. Led by Tracy King, who is passionate about helping associations increase the relevance and revenue of their learning programs, this session will tackle one common myth and three essential...
Read More Read More
Tracy King
Tracy King
Speaker-Facilitator

Making a Virtual Conference a Real Success: One Association’s Experience

In today’s digital age, organizations are increasingly moving away from only on-site conferences and embracing virtual technology to expand and enhance their educational offerings. The National Hospice and Palliative Care Organization (NHPCO) has the best of both worlds in place. NHPCO’s Virtual Conference brings nationally acclaimed speakers directly to organizations and individuals to meet the...
Read More Read More
Maurine Kwende
Maurine Kwende
Speaker-Facilitator
Steve Gardner
Steven R. Gardner
Speaker-Facilitator

Synthesis

Because reflection is essential for learning, Jeff Cobb and Celisa Steele will focus the first day’s final educational session on helping you draw connections among the day’s sessions and see applications to your own work. Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Virtual Exhibits

Visit the exhibitors at their virtual booths to learn more about the platforms, products, and services they offer. See the full list of participating companies. Read More

Virtual Exhibits

Visit the exhibitors at their virtual booths to learn more about the platforms, products, and services they offer. See the full list of participating companies. Read More

Priming

At the beginning of the second day, we’ll return to the virtual event’s overarching areas of attention—learning, technology, and design—and further explore how they intersect and bolster one another in successful organizations. Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Using Learner Feedback to Create Market-Winning Education Programs

With the continuing education and professional development marketplace now being driven by fierce competition from a wide variety of learning providers, it’s more critical than ever that our learning designs are as effective as we can make them. Unfortunately, we in the industry have been using the same format on our smile sheets (our learner...
Read More Read More
Will Thalheimer
Will Thalheimer
Speaker-Facilitator

The Ins and Outs of Technology Integration: Getting Data from Your LMS, AMS, CMS, and More to Play Nicely

As technologies become more specialized, organizations find they have more tools that require some level of integration. Traditionally, an association management system controls member data, and a learning management system controls learning data—but that broad characterization hides the more complicated reality. AMSes and LMSes often house overlapping data—user names, of course, but also continuing education...
Read More Read More
Wes Trochlil
Wes Trochlil
Speaker-Facilitator

Digital Copy That Converts: The Art and Science of Turning Prospective Learners into Paying Customers

The market for lifelong learning, continuing education, and professional development has become much more crowded in recent years, making it harder than ever to get the attention of your prospective learners, much less get them to register for your offerings. Organizations that know how to craft compelling headlines and body content for their e-mail messages,...
Read More Read More
Layla Masri
Layla Masri
Speaker-Facilitator

Designing and Facilitating Social Learning

Associations are, by definition, social organizations. They exist to connect people with common aims and interests. And the value of that connection lies in the knowledge that can be gained through sharing experiences and resources with others in the association’s network. This session looks at how associations can design and facilitate social learning to make...
Read More Read More
Juliana Wood
Juliana Wood
Speaker-Facilitator
Abe Flores
Abe Flores
Speaker-Facilitator
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator

Break and Virtual Exhibits

Use part of this time for break (maybe a short walk to re-energize yourself), but be sure to save some time for visiting the virtual exhibitors. Read More

Measure Well: Hacking Learning Analytics

With billions of dollars being spent on training and professional development and with increasing pressures being applied to training departments to do more with less, the need to impact knowledge, attitudes, skills, and performance is greater than ever. This can be overwhelming at times and has led many groups to commit to dramatic changes in...
Read More Read More
Brian McGowan
Brian McGowan
Speaker-Facilitator

Cool Tech Tools to Turbo Charge Your Learning Business

While it’s often said that a successful learning business strategy is not about the technology, there’s no denying that having the right tech tools can make life a lot easier—and potentially give your organization an edge. In this session, we’ll look at a range of tech tools—many of them free or relatively low cost—that can...
Read More Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Maximum Impact: Designing Learning That Lasts

The value driving program registration is impact—learning transformed into action that makes a meaningful difference to your members. This session will explore key considerations for learning design and program execution—like the neuroscience of acquiring new knowledge and behavior change—that will generate maximum impact. We’ll also discuss evaluation strategies necessary to demonstrate program effectiveness, so you...
Read More Read More
Tracy King
Tracy King
Speaker-Facilitator

Don’t Leave Money on the Table: Business Models for Selling E-learning

Organizations often sell their self-paced e-learning courses using the same business model as their classroom training or conferences—one course to one person. However, the most profitable e-learning programs use different business models that usually produce more revenue per sale and more sales per course. In this session we’ll use the e-learning offerings of different organizations...
Read More Read More
Jennifer De Vries
Jennifer De Vries
Speaker-Facilitator

Synthesis

We’ll reconvene as a full group to debrief, connect the dots, and prepare for the future, focusing in particular on practical approaches to applying what you’ve learned when you return to the office. Read More
Celisa Steele
Celisa Steele
Co-Host & Speaker-Facilitator
Jeff Cobb
Jeff Cobb
Co-Host & Speaker-Facilitator

Virtual Exhibits

Visit the exhibitors at their virtual booths to learn more about the platforms, products, and services they offer. See the full list of participating companies. Read More

Virtual Exhibits and Demonstrations

Because companies offering learning products and services are an integral part of the landscape, day 3 of Learning • Technology • Design 2017 is devoted to demonstrations by participating companies. The live demonstrations will allow time for Q&A, so bring your questions. We’ll also record the demonstrations for later viewing or review. 9:30 – 9:50...
Read More Read More