Virtual-Only Convert: A Seminar Case Study
With the demands of work and family on people’s time and with travel under scrutiny for budgetary and environmental reasons, could virtual-only offerings help you better serve your learners while also reducing risk and costs and widening your organization’s reach? Grounded in the data and lessons learned from one organization’s recent conversion of an in-person seminar to a virtual-only format, this session will cover the business case (including a look at the cons of virtual-only offerings), how to identify topics and events suitable for the format, as well as scheduling and other key considerations, all with an emphasis on user needs and user-centric design.
As an active participant, you’ll have the chance explore if a virtual-only offering makes sense for your organization and your learners and better understand the important questions to consider. And if you’re already offering virtual-only formats, this session will give you insight into the decisions another organization has made and the results—insight that might impact how you do things.
Nora Potter, the international and online professional education manager at the Casualty Actuarial Society (CAS), will lead this session, sharing from her experience at CAS. Read Nora’s full bio.